NanoAvionics are pioneers of the Lithuanian space industry — designing and manufacturing satellites that reach orbit from right here on Earth. But in Lithuania, space still feels like an untouchable dream — a field for astrophysicists and superhumans, not everyday professionals. The challenge was to change that perception and attract talent from various fields.

Solution

Our idea was simple: building satellites isn’t rocket science — at least, not entirely. NanoAvionics needs people just like you and me — programmers, marketers, project managers, engineers, architects, and beyond. The campaign showed that your skills can truly take you to space, no matter where you’ve worked before.